Juliet Schor, author of Born to Buy, speaks to a conference organized by the BC Teachers Federation about the cradle to grave marketing strategies that companies use to make sure our children learn to be consumers from day one.
Recording by Julius Fisher of Working TV.
You can listen to Redeye streaming live every Saturday morning from 9am to noon Pacific Standard Time at http://www.coopradio.org. If you'd like a once-a-week email posting on what's coming up on the show, email us at redeye@coopradio.org. Please drop us a line if you broadcast this program.